A direct marketing giant, with over 30 million direct mail packages produced each year, Grolier needed a unique promotional giveaway for its Nickelodeon “Rugrats” book club members in order to increase membership and market share.
To increase readership and response, the direct mail campaign included an offer for a free t-shirt and books. A 14-color silk-screened t-shirt was created for the Nickelodeon program and was produced domestically to meet their tight deadline and demand for quality.
Over 300,000 high-quality, affordable 14-color t-shirts.
- Jordan Group Promos
- 115 Atlantic Avenue, Boston, MA
- Phone: 857-239-8686
- Fax: 857-277-0970