FT Interactive Data
New York, NY
Challenge:
Create awareness and new brand recognition for the merger between Financial Times Information and Interactive Data, which together supplies analytical data and software to the international investment community.
Solution:
An entire re-branding campaign to bring a strong, consistent image across internal and external customer environments. The campaign included an online store; sales programs such as new product launches, incentives and awards; employee programs; and corporate gifts.
Deliverables:
Full-color product launch sheets; engraved crystal clocks and award plaques; embroidered jean jackets, polo shirts and hats; silk-screened duffel bags and umbrellas; and other items that portrayed a high-end image. Provided design, maintenance, hosting and fulfillment for interactive online store.
- Jordan Group Promos
- 115 Atlantic Avenue, Boston, MA
- Phone: 857-239-8686
- Fax: 857-277-0970
- www.JordanGroupPromos.com
- sheree@jordangrouppromos.com
